Drive SEO recommendations, best practices, and reporting.
Be responsible for the overall SEO strategy and execution
Conduct research, analyse on-site content and complete technical audits
Develop effective SEO strategies and recommendations for clients based on their KPIs
Ability to perform keyword research, write optimised HTML tags, provide recommendations on internal linking, content promotion, content creation and implementation of schema markup
Ongoing SEO strategy and execution for sites before/after launch with tangible SERP results.
Local and long-tail. Site crawls, evaluations and analysis to assist UX team
Analyse performance data and implement optimisations to increase the ROI of campaigns.
Hands-on with analytics to develop KPIs and measurement plans
Keyword research and analysis Implement tracking and monitoring plans using Google Tag Manager, Google Analytics dashboards.
Work cross-functionally with Strategy, Development, UX, Media and design teams to aid our SEO efforts.
Research new SEO tools and recommend use for our client’s Profile Summary